DCF launches “Support. Not Fear.” campaign to promote resources for immigrant communities during COVID-19.

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DCF launches absentee ballot campaign to promote voting from home during COVID-19.

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DCF launches ads promoting healthy practices during COVID-19.

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DCF launches "Don't Hesitate. Vaccinate!" campaign featuring the NYC Health Commissioner.

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DCF launches a campaign to promote the new law allowing all New Yorkers to vote early during elections.

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DCF launches “Quit Today. Be There Tomorrow.” anti-smoking campaign.

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DCF wins 2 First Place awards for its "Choose the Best Words" mental health outreach campaign.

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DCF Launches "Vote for the City You Want" campaigns for the Campaign Finance Board.

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DCF gets Honorable Mention Award for its "Trash it. Don't Flush it." campaign from Creative Communication Award.

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DCF gets Honorable Mention Award for its "You Do Have the Right" campaign from Creative Communication Award.

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We’re a full-service creative agency that’s passionate about social change.
We take big ideas and turn them into action-oriented campaigns that change behavior, shift perception and spark important conversations. Whether it’s mental health awareness, anti-discrimination or smoking cessation, we’re inspired by social and health issues that affect the human condition.

Our Portfolio

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Meet Our Core Team

John Fortune

Principal/Executive Account Director

John brings more than 40 years of senior-level brand strategy, media and advertising business experience to DCF. Since he began in 2003, he has worked closely with clients to develop and supervise high-impact projects and multiple city-wide campaigns that have greatly benefited the City of New York. Prior to agency life, John earned a BBA and an MBA from Eastern Michigan University. His previous experience at various advertising agencies, working on multinational brands, allows him to be the leader he is today.

James DeAngelo

Principal/Executive Creative Director

Jim brings over 25 years of experience which led him to become the leader and founder of DCF Advertising, in 2000. Along with his creative talents in both copywriting and art direction, as well as his BS in Psychology and Sociology from Cornell University, Jim possesses a unique insight into human behavior. Under Jim’s direction, DCF has created massively popular, award-winning campaigns for NYC and beyond that create awareness, change behavior, and ultimately improve the human condition.

Lizzy Kitces

Associate Creative Director

Lizzy has been part of the DCF team since 2013, first starting out as an Art Director and eventually evolving into Senior Copywriter and Strategist. Lizzy has worn many hats over the years, but her knack for witty tagline generation has been an integral part of DCF’s successful campaigns. With a BA in Psychology and Studio Art from the University of Miami, as well as a Master’s degree in Mass Communication from the VCU Brandcenter, Lizzy is a creative problem-solving force.

Jenya Lugina

Creative Manager, Digital

Jenya has been DCF’s primary video editor, specializing in motion graphics and visual effects for over 15 years. Jenya has vast experience working with our team, clients, illustrators, film crews, you name it. Aside from working with DCF, Jenya has been a freelance consultant, producer and creative technologist for various companies and has even had his work presented at the Tribeca Film Festival and shortlisted at Cannes.

Jennifer Sacks

Account Coordinator

Jennifer is one of the newest additions to the DCF team starting in March 2020. She wears many hats including project manager and talent recruiter. Her previous experience includes working as a National Accounts Coordinator for Katz Media Group. Jennifer has a BS in Visual Arts and a minor in Theatre, from SUNY New Paltz. With her extensive background in the arts and media production, Jennifer brings both creative and administrative talents to DCF.

Santiago Henao

Art Director

Another new addition to the DCF team, Santiago started in March 2020. He is a talented Art Director with knowledge in web design and email/web development. Originally from Colombia, Santiago studied Computer Engineering there as well as Email Marketing in Argentina. Most recently, Santiago studied Graphic Design at Shillington. He enjoys photography and drawing, and has a keen eye for a clean layout and playful illustrations.

Agatha Rybicki

Art Director

Agatha has been working with DCF since 2018. She is a skilled Art Director with a BFA in Graphic Design from Purchase College. Agatha has a background in non-profit brand design focusing on public arts, sustainable agriculture and food justice. In her spare time, she works with her first loves of ink and paper as a printmaker in her home studio.


We’re always on the hunt for talented future co-workers, collaborators, and of course new clients! We look forward to hearing from you!

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